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The Results – The Enterprising Artists Survey

A little while back, myself and Dan from www.rightbrainrockstar.com asked artists to take part in an online survey to enable us all to get a better idea of the lie of the land when it comes to using the internet to sell or promote art.

Well, after some mammoth number crunching from Dan the results are now in. {Apologies for the length of time it has taken to compile the results. We were going to be happy with 50 replies and we actually got an amazing 954 artists completing the survey meaning that it took longer than anticipated to deal with the resulting fascinating data.}




First Things First

Firstly – a big thanks to everyone that took the time to fill in the survey. It is really appreciated. We hope you find the results interesting and helpful. You can find a list of people who took part and their websites at the end of this article {big thanks to Dan for compiling this list}

The Questions of Gender Balance

One of the most fascinating results of the survey is that the vast majority of people who replied are women. The respondents were 83% Female and 17% Male.

Women are obviously getting out there and taking control of their own art career by the use of the internet which is heartening news. However, this throws open other questions as to why men are so under represented. Do they not enjoy fulling out surveys? Is the internet a channel suited to women but not so much to men? Where do male artists sell their work? As with many things, answers lead to more questions.

 

The Internet – Don’t be distracted by the butterflies…

The internet is extremely important to artists participating in the survey. 82% of artists use it up to 20 hours per week for promoting/marketing, networking, research, promotion or selling. The majority of time online was spent using Social Media to sell or promote art {up to 80%}.

Whilst it was good to see that nearly as much time was spent on artists own websites, much less time {less than 50%} was spent on working with email or newsletters. This is somewhat worrying as social media is often the opening point to finding new fans/clients/collectors but a newsletter or email is often where you close the deal and make sales.

It is slightly worrying that by focusing on the distracting butterfly that is social media, artists are missing a trick in growing and maintaining their mailing list, the really important bit where the sales can be made.

In 2011, over half of the respondents generated less than 10% of personal income from art. More focus on other parts of the internet puzzle including mailing lists could help this to grow. 40% of artists websites were out of date or irrelevant, a part of the puzzle that is fairly easily fixed. Woman cannot live on Facebook alone 😉

If you are at all unsure about the importance of starting and growing a mailing list, read this post “What is your crucial secret weapon for selling art? : Lessons from “The Apprentice”

Your mailing list, in conjunction with your website, is probably the single most important piece of the jigsaw of your internet strategy for selling art.

Marketing is the biggest challenge for artists.

63.52% of respondents stated that promotion and marketing were the biggest challenge to earning income as an artist. It was heartening to see that only 20.44% were having a challenge with artistic skill and direction although insecurity, doubt and lack of direction were a big issue at 48.22%

We know what we are doing artistically but need a little help and confidence to market our work to the world.

Overview

All in all the survey results were extremely positive. It was great to see so many people get involved and be so enthusiastic about sharing their experiences. The fact that so many women are online, getting their work out into the world is wonderful.

The challenges faced by artists in marketing and selling their work are all solvable with the help of all the great blogs named in the survey. Artists marketing and selling their work online are at the forefront of a new way of selling and are rising to the challenge.

Download the full report

These are just a few of the highlights of the report. You can view and download the full report here from www.rightbrainrockstar.com

Dan has summarised the results over on www.rightbrainrockstar.com. Cory Huff of the Abundant Artist has written an interesting post on the survey results and offers some suggestions.

And big thanks goes to…

The following artists completed the survey. Here are links to their websites. Please take 5 minutes to check out what they are doing… {Big thanks to Dan for compiling this extensive list}

Alicia Adanna (Visit website@ZuriART

Rosemarie Adcock (Visit website@rosemarieadcock
Cigdem Aksoy
Robyn Alatorre (Visit website)
John Alden (Visit website@japhotoguy
Jo Allebach (Visit website)
Alex Alvis (Visit website)
Tracy Anderson (Visit website)
Linda Anderson (Visit website)
Keith Andrews (Visit website)
Garland Arnaud
Noble Artist (Visit website)
April Ashby (Visit website) @stellatadesign
Lesley Atlansky (Visit website@latlansky
Sarah Atlee (Visit website)
Anna Ayres (Visit website)
Alicia Bailey (Visit website@abecedarianbook
patricia baldwin seggebruch (Visit website@pbsartist
Nancy Barry (Visit website)
Sandy Bartholomew (Visit website@SandyBee
stephanie bartz (Visit website@HeyBartzie
Catherine Bath (Visit website@cathyfatimah
Andy Bauer (Visit website@ArtByAndy
Mickey Baxter-Spade (Visit website@MickeysArt
Sarah Bays (Visit website@Thumb_print_ink
Lisa Sonora Beam (Visit website) @LisaSonoraBeam
Robert Bean (Visit website@rbfineart
Ann Bean
Elias Beniflah (Visit website)
Laurie Bennett (Visit website) @sewmanydiapers
Teresa Beyer (Visit website)
Penney Bidwell (Visit website)
Helen Billett (Visit website@MeringueInc
Robert Alan Black (Visit website@Cre8ngAlan
Brad Blackman (Visit website@bradblackman
Anne Catharine Blake (Visit website@ACatharineBlake
Chris blevins (Visit website)
Sam L Boehner (Visit website@samboehnerart
Mic Boekelmann (Visit website@micbstudio
Tina Bohlman (Visit website@tinabohlman
laura bolle (Visit website) @lbolle_artist
Deniece Bonner (Visit website) @ClarityArt
Lori Boocks (Visit website@LoriAnneBoocks
Chris Book
Jill Booth (Visit website@Austropicalart
Jason Bordash (Visit website)
Jana Botkin (Visit website)
Clare Bowditch (Visit website@clarebowditch
Sara Bowen (Visit website@rhubarbella
Fi Bowman (Visit website@fibowman
Mary Lea Bradley (Visit website@mlbradleyartist
Dennis Brady (Visit website@Dennisbrady
Christine Brallier (Visit website@cbmosaics
Yvonne Branchflower (Visit website)
Erika Brandner (Visit website@Ekabo
Allison Bratt (Visit website@AllisonBrattArt
claire Brewster (Visit website@clairebrewster
Travis Brimner (Visit website)
Val Britton (Visit website)
Siobhan Brocklehurst (Visit website@GemstoneOrchid
Carla Brooks (Visit website@DeltaMoonSoap
Zachary Brown (Visit website@ZacharyBrown
kyle bryant (Visit website@thekbco
Jacqueline Bryant Campbell (Visit website@Jbryantcampbell
Brenna Busse (Visit website)
Libby Bussinah (Visit website) @Libbys09
Pattie Byron (Visit website@pattiebyron
KC Cali (Visit website) @kccaliartist
Nana Campana (Visit website@nanacampana
Elissa Campbell (Visit website@blueroofdesigns
Jean Cannon (Visit website)
Patricia Capracotta (Visit website) @AGreenGoddess
Patricia Carberry (Visit website)
Gwen Card (Visit website) @FrontPorchArt
Ruth Cardin (Visit website)
Mii Careta
Carole Carlson (Visit website)
KB Carpenter (Visit website)
Kathleen Carrier (Visit website@katcarrier 
Mike Carvin (Visit website) @craftyguy
Joseph Cavalieri (Visit website)
Julie Chapman (Visit website)
Lindsay Cheesewright (Visit website) @FaerieMajikk
jamie chiarello (Visit website)
Elisa Choi (Visit website@harmonythoughts
Roula Chreim (Visit website@roulachreim
Carolyn Christensen (Visit website)
Joelle Circé (Visit website@CirceArt
Lucy Clark (Visit website)
Corey Clark (Visit website) @clclark22
Violette Clark (Visit website@violetteclark
MaryAnn Cleary (Visit website@maryanncleary
Heather Clements (Visit website@artheatherart
sam clift (Visit website@sam_clift
raquel coelho
Annette Coleman (Visit website@AnnetteColeman
Donyae Coles (Visit website@okokno
Dean Collings (Visit website) @ProfsrD
dawn collins (Visit website@ZetasAttic
Guy Combes (Visit website)
Ellyn Cooper
Sarah Cooper (Visit website@keepsakescrafts
Amber Coppings (Visit website@Xmittens
Kathy Cousart (Visit website@kathycousart
Amy Cox (Visit website) @none
Rebecca Croft (Visit website)
Amy Crook (Visit website@amysnotdeadyet
Terry Cullen (Visit website)
Michael Cullen (Visit website@cullenpix
Heather Dakota (Visit website)
Liz Danforth (Visit website@lizdanforth
Anne Davenport (Visit website@AnneNilesDav
Lezley Davidson (Visit website@lezleydavidson
Karen Davis (Visit website@ChitlinCircuit
Ellene Breedlove Davis (Visit website) @ElleneBDavis
Kelley Dawkins (Visit website)
Jose De la Barra (Visit website)
Christine DeCamp (Visit website)
clara dees (Visit website)
Renee Delight-La Torre (Visit website@rldelight
Miranda Delphia (Visit website@panduhmonium
Nancy Denmark (Visit website@NDenmarkArt
Judy DeRosa (Visit website)
Kathleen Dickson (Visit website)
Vonnie Diehl @tuomala
Mari Dieumegard (Visit website)
Melissa Dinwiddie (Visit website@a_creative_life
Ann Domingue (Visit website@atdomingue
louise Douglas (Visit website@louisedouglas56
Crescent Dragonwagon (Visit website@cdragonwagon
Jason Drake (Visit website@jdrake55
Annie Draper (Visit website)
chris dreux (Visit website)
Donna Iona Drozda (Visit website@ionadrozda
Nan Drye (Visit website)
Donna Duncan (Visit website) @metamorphisarts
Sam Dunford (Visit website) @samdunford_art
Paolo Durandetto (Visit website@durandetto
Kieren Dutcher (Visit website)
Jo-Ann Dziubek-MacDonald (Visit website@jdmstudios
Kit Eastman (Visit website)
Kristen Eaton (Visit website@vaguelybohemian
Diane Edwards (Visit website)
Sidney Eileen (Visit website)
Susan Elliot (Visit website)
Heidi Emmett
Beverly Endsley (Visit website@bevendsley
Nanci Erskine (Visit website@erskinestudio
Amy Evans (Visit website@amyevansart
Kristen Fagan (Visit website@CreativeStash
Brittany Faulkner (Visit website) @with britt
Kathleen Faulkner (Visit website)
Michele Fawcett (Visit website@MFischerWriter
Jennifer Fay (Visit website@jlfay
michelle fellegy (Visit website)
Gina Femrite (Visit website@no
Marilyn Fenn (Visit website@MarilynFenn
Cindy Ferreira (Visit website)
Dora Ficher (Visit website@doraficher
Karen Fields (Visit website) @kfieldsdesign
Patricia J Finley (Visit website) @PatriciaFinleyArtist
Laura Fisher (Visit website) @baisebeige
Tracey Fletcher King (Visit website)
Anna Foley (Visit website@ABFoleyArtworks
Felicia Follum (Visit website@FeliciaFollum
Julia Forsyth (Visit website@JuliaForsythArt
Cindy Fort (Visit website@cindyjfort
Marian Fortunati (Visit website)
Stuart Fowle (Visit website@artonthehoof
Gwen Fox (Visit website)
Susan Fox (Visit website@s_fox
Suzette Fram (Visit website)
Suzanne Frazier (Visit website@ContempArt
Christine Fredendall (Visit website)
Karen Fridy (Visit website@Threadchick
Dianna Fritzler (Visit website)
Anna Fuchs (Visit website@AnnaFuchsBcn
KS Funderburg
Shannon Ganshorn (Visit website@shannonganshorn
Jackie Garner (Visit website@garnerart
Madelyn Garrett (Visit website)
marc garrison (Visit website)
Jo-Anne Gazo-McKim (Visit website@jgazomckim
Bill Gehring (Visit website)
Ronald Gillis (Visit website@rcg46
kellyann gilson lyman (Visit website@kellyannart
Annie Glacken (Visit website)
Janet Glatz (Visit website@janetglatz
Sonelle Goddard (Visit website@SonelleG
Marie K Godwin (Visit website@artistmkgodwin
Tahirih Goffic (Visit website@paintingmommy37
Monica Gonzalez (Visit website)
Hilde Goossens (Visit website@HildeGoossens78
connie gorsline
Olga Gouskova (Visit website)
Patrick Gracewood (Visit website)
Pat Grady (Visit website@embellishbliss
Crista Grasso (Visit website@ambertortoise
Sharon Graves (Visit website)

Victoria Gray (Visit website)

Deborah Grayson (Visit website@GraysonStudio
Joann Greenbaum (Visit website)
norma greenwood (Visit website@normadventures
Sean Griffin (Visit website@lightscapesfoto
Lina Grigaitis (Visit website)
Elizabeth Groeschen (Visit website@elizadele
Sari Grove (Visit website@GroveCanada
Beth Grove (Visit website)
Julie Gubler (Visit website) @heroprnt
Adriana Guidi (Visit website)
Erin Gursslin (Visit website@ssilverwear
Laura Habel (Visit website@heartinhawaii
Charlotte Hagan, RN
Johanus Haidner (Visit website) @JohanusHaidner
J. Haley (Visit website@jhaleyarts
terrie hall (Visit website)
Dee Hall (Visit website) @hatup
Mckenna Hallett (Visit website)
Elizabeth Halpern (Visit website)
Kariyappa Hanchinamani (Visit website)
alison hankinson
Amelia Hansen (Visit website)
kathryn hansen (Visit website)
Rosemarie Hanus (Visit website@spawnofflame
Alice Harpel (Visit website) @aliceharpel
Martha Harrell (Visit website)
Tiffany Harris (Visit website)
Teresa Harrison (Visit website) @treeartlady
Sandi Harrold (Visit website)
Jill Hartley (Visit website)
Kathleen Harvey (Visit website@doulakat
Linda Hatfield (Visit website)
Jacqui Hawk (Visit website@jacquihawkart
David Haynes (Visit website)
Judith HeartSong (Visit website@judithheartsong
Sarah Hempel Irani (Visit website@SarahHIrani
K Henderson (Visit website)
Kate Henke (Visit website@katenke
Jock and Carmen Hildebrand (Visit website)
Deborah Hill (Visit website)
Kaylee Hinrichs (Visit website@kayleehinrichs
Libby Hintz (Visit website@libbyhintzart
ken hobson (Visit website@none
Brandon Hodgkin (Visit website)
Jackie Hoeksema (Visit website)
Vanessa Hofmann V2 (Visit website) @vvanbeusekom
Sarah Hollandsworth (Visit website@yarngeekfibers
Terry Hope (Visit website)
Carol Houghton-Tenney (Visit website)
cory huff (Visit website@agoodhusband
Aimee Hughes (Visit website) @BellaCraft
Pamela Hunt Lee (Visit website@pamela hunt lee
Floyd IAm @Floyd IAm
Lazaro Iglesias (Visit website)
Beverly Ingle (Visit website) @beverlyingle
gary irish (Visit website)
Raj Iyer (Visit website@IamRajIyer
Dolores Jablonski (Visit website) @atawhim
charlene jacka (Visit website@505clayspace
JJ Jacobs (Visit website@abstractsbyjj
Sethi Jacobson (Visit website)
James Jarvis (Visit website) @JJarvisartist
Tamara Leigh Jarvis
Leah Jay (Visit website@leahjayart
dale jenssen (Visit website)
Barry Johansen (Visit website) @barryjohnsen
Marty Johnson (Visit website@bzbwoman
Lonna Johnson (Visit website)
Sarita Li Johnson (Visit website@SaritaLiJohnson
JoAnn Jordan (Visit website@JordanEM
Becky Joy (Visit website@beckyjoyartist
April Joy (Visit website)
Melanie K (Visit website@MelanieK__
Jamie Kalvestran (Visit website@JamieKalvestran
Kelly Kautz (Visit website@KellyKauz
jonathan keeton (Visit website)
Leslie Kell (Visit website)
Toni Kelly (Visit website@A_Spattering
Barbara Kemp Cowlin (Visit website)
Donalee Kennedy (Visit website) @DonaleeKennedy
Robin Kent (Visit website)
M Sanzi Kermes (Visit website@sanzistudio
Rachel Kerwin (Visit website)
Christopher King (Visit website@wingsart
Tim King (Visit website)
Carolyn King (Visit website)
Jen Kirby (Visit website) @jenkirby
Donna Kitchens (Visit website)
Duygu Kivanc (Visit website)
Colleayn Klaibourne (Visit website)
Helen Klebesadel (Visit website@HelenKlebesadel
Laurie Klein (Visit website) @ljkphoto
Lloyd Knowles (Visit website)
Alexa Kocinski @alexakocinski
Shana Kohnstamm @shanakohnstamm
Joe Kopler (Visit website)
Christi Kraft (Visit website@CKPFineArt
Ria Krishnan (Visit website@RiaKrishnanArt
charlotte kruk (Visit website)
Candy Kuehn (Visit website) @candykuehn
Marina Kulik (Visit website@aquarellista
Helena Kuttner-Giasson (Visit website)
Jane LaFazio (Visit website@JaneLaFazio
Joshua Lance (Visit website@joshualanceart
Jamie Lapeyrolerie (Visit website) @jamielynne82
Alice Larsen (Visit website@art from alice
Marc Lawrence (Visit website@MarcLawrenceArt
Larry Le Brane (Visit website)
Robert Lee (Visit website@BruthaRob
Stacy Leeman (Visit website@stacy leeman
Susan Jane Lees (Visit website)
Shelly Leit (Visit website@shellinayaart
Teresa Levite (Visit website@mrslevite
Fay Liberty (Visit website)
Terri LLoyd (Visit website@clvngodess
Linda Loder
Vince LoGreco (Visit website@CaptainV45
Jeanne Lorenz (Visit website)
Dorothy Lorenze (Visit website@Dblorenzeartist
Beth Lowell (Visit website) @blowell
jen lowery (Visit website)
Amy Lund (Visit website@aclhandweaver
Eoin Mac Lochlainn (Visit website@EMacLochlainn
Carol MacConnell (Visit website)
Kate MacGillivary (Visit website)
kim mackey (Visit website)
Robert Maddison (Visit website)
Kathleen Mahoney (Visit website) @khmahoneyart
Robert Malcom (Visit website)
Tina Mammoser (Visit website@tina_m
Lori Mani (Visit website)
Sandhya Manne (Visit website@sandhyamanne
Megan Manske (Visit website@dwnrabbithole80
Athena Mantle (Visit website@AthenaMantle
Mandar Marathe (Visit website)
Angeline Marie (Visit website)
Jennifer Marlow (Visit website@JMWoodcarver
Tina Marohn (Visit website)
Lorna Marrison (Visit website)
Christine Marsh (Visit website@ChristineMarsh
Christine Martell (Visit website@cmartell
Meridith Martens (Visit website) @Meridithm
Sue Martin (Visit website)
Emily Martin (Visit website)
Christine Marx (Visit website)
Tobi Mattingly (Visit website@tobimattingly
Marcus McAllister (Visit website)
Susan McCormick (Visit website)
Robin McCoy (Visit website)
Donna McGee (Visit website@donnamcgee
Cathy McIntire (Visit website)
Tim McKay
Dena McKitrick (Visit website@ArtistJoyful
Bob McLean
debi mcmanus-plett
Garry McMichael (Visit website)
lori mcnee (Visit website@lorimcneeartist
Todd McPhetridge (Visit website@toddmcphetridge
Anna Measures (Visit website@annameasures
Kelly Medford (Visit website@KellyMedfordArt
Patricia Mendoza (Visit website@epicofthe3stars
Rose Marie Mercado (Visit website)
Mary Merrill (Visit website@vivyscloset
Gwyn Michael (Visit website@gwynmichael
Cindy Michaud (Visit website)
Janet Miller (Visit website) @Kyoti13
Burt Miller
Gabriella Mirollo (Visit website)
Gary Mishko
shirley monestier (Visit website)
Debbie Moore @Whispoo
Cindy Morefield (Visit website) @CindyMorefield
Sara Morison (Visit website) @Saramorison
Naomi Morris Landers
Ahavani Mullen (Visit website)
RaeLyn Murphy (Visit website) @RaeLynMurphy
Leah Murray (Visit website@Old_Crone
Jacky Murtaugh (Visit website) @jackymurtaugh
liza myers (Visit website@lizamyers
Cittie Myers (Visit website)
Carrie Myers-Hendrix (Visit website)
nadia nadege (Visit website@nadianadege
Jean Necheles (Visit website@JNecheles
Jason Nelson (Visit website@StoneSculptorJN
Nancy Ness (Visit website)
Dean Ng (Visit website@DeanNg
Naomi Nicholls (Visit website)
Nioshii (Visit website@Nartist
Diane Nunez (Visit website)
Anne Nye (Visit website@glassartist1
Paula Ogier (Visit website@PaulaOgierArt
Sharron Okines (Visit website)
Mejo Okon (Visit website)
Tom Oliver (Visit website@Tomoliverart
Adam Oriti (Visit website)
Michael Owens (Visit website)
Terry Parker (Visit website@lomapriepottery
Pat Payne @UnauthorizUsage
Robin Pedrero (Visit website@robinpedrero
Sandrine pelissier (Visit website@PelissierS
Victoria Pendragon (Visit website)
ricardo perez jr (Visit website) @infinitestand
JoAnne Perez Robinson (Visit website)
Cathryn Peters (Visit website@wickerwoman
LeeAnn Petropoulos (Visit website@lapetropoulos
Cyndi Pfeiffer (Visit website)
Mark Polege (Visit website)
Elissa Poma (Visit website@elissapoma
Marianne Post (Visit website@mariannepost
Jo Prinsloo (Visit website)
Diana Probst (Visit website@dianaprobst
Jack Providenti (Visit website)
Tanner Pruess
candace pryor @artacrobat
Andrew Purchin (Visit website@andrewpurchin
Fiona Purdy (Visit website)
Marika Purisima (Visit website@meeks_p
Alison Quine (Visit website) @alisonquine
deb raguso (Visit website) @artistnurse
Heidi Rand (Visit website@GardenDelight
Luna Raven (Visit website) @acuriousgirl13
Joanna Read Cotter (Visit website@joyinmystudio
Phili Rees (Visit website) @digitalcloudart
Mark Reeves (Visit website@sqinchesoflove
Amy Reges (Visit website) @LabradorArt
Luis Remesar (Visit website)
Kerry Remp (Visit website) @Folding4U
Jenn Ressmann (Visit website@jennressmann
Stephanie Revennaugh (Visit website)
Katarinaa Rheeder (Visit website)
Noella Richard @NoellaArt
Deborah Richardson (Visit website)
Craig Robb (Visit website)
Susan Roberts
Jane Robinson (Visit website@artepicurean
Michele Rollen-Hanson (Visit website)
Jennie Rosenbaum (Visit website@Minxdragon
Val Rosile (Visit website) @aspireandgrow
Mechelle roskiewicz (Visit website@loveddogsart
Lucia Rothgeb (Visit website)
Lelija Roy (Visit website@lelija
Liz Ruse (Visit website)
David Russell (Visit website@vtphoto53
Stuart Russell (Visit website) @StuieArtwork
Imke Rust (Visit website@imkerust
Julie Rustad (Visit website@julieoriginals
Conn Ryder (Visit website)
Hillel Rzepka (Visit website@handmadehearts
Rosalind San Felipe (Visit website)
Jo-Ann Sanborn (Visit website@jsanborn
Isabel Sanchez (Visit website@bethychiara
Kimberly Santini (Visit website@ksantini
Jane Santorumn
Marsha Savage (Visit website)
Megan Sax (Visit website) @MSaxxy
Judy Schafers (Visit website)
Gayle Schmidt (Visit website)
Kaere Schmidt (Visit website) @whispersandwishes
Melissa Schooley (Visit website@ragingbowl
Kristine Schroeder (Visit website@Wiresculptress
Mark Schutter (Visit website@MalekoArts
Julie Schwartz (Visit website)
Dorian Scotti (Visit website)
sylvia scriver
darlene seale (Visit website)
Gwenn Seemel (Visit website@gwennpaints
Bettina Sego (Visit website)
Matthew Sewell (Visit website)
brenda shackleford (Visit website)
Tiara Shafiq (Visit website@creatrixtiara
Ken Shanika (Visit website)
Nayna Shriyan (Visit website@artistnayna
Anne Shutan (Visit website)
Sofie Siegmann (Visit website)
Kari Siler
Stefanie Silverman (Visit website)
Don Sinish (Visit website)
Lucinda Sisniega Abra (Visit website)
Ryan Skidmore (Visit website)
Pam Slaton (Visit website)
Jean Smith (Visit website@JeanSmithArtist
Sandra Smith (Visit website@iloveartalot
Oliver Smith
Judith Smith (Visit website) @judithrayeart
Christine Smith (Visit website@onehappyartist
Meg Smither (Visit website)
Sherri Snyder (Visit website)
Ruth Soller (Visit website@RuthSoller
Frank Stapleton (Visit website@flinvent
Rebecca Stees (Visit website@artyowza
Karen Steffano (Visit website)
Cindy Steiler
Carol Steinberg (Visit website@CarolSteinberg
Patience Steltzer @yoginipatience
Margaret Stermer-Cox (Visit website)
Andrea Stern (Visit website@annaline_39
Kristilyn Stevenson (Visit website@zombieromance
Dawn Stewart (Visit website@svvyshopper1
Heather Stoltz (Visit website@heatherstoltz
John Stoughtenger (Visit website)
Deb Strong Napple (Visit website)
Jen Sturgill (Visit website@JensArts
Ralph E. Swenson (Visit website)
Brian Sylvester (Visit website@BSylvesterart
Nicole Tamarin (Visit website@nicoletamarin
Kelly Tankersley (Visit website)
Janice Tanton (Visit website@JanTanton
Kendra Taylor (Visit website@seventhandpeach
Mary Theibet (Visit website)
Kelly Thiel (Visit website@kellyTpottery
suzanne thomas (Visit website) @none
Holliday Thompson (Visit website@hollidayht
Robert Thompson (Visit website@TheARtofAlaska
Marsha Thornton (Visit website@PaintPhotoLady
Lisa Thorpe (Visit website)
melinda tidwell (Visit website)
Linda Tieu (Visit website@tortagialla
Carmen Torbus (Visit website@carmentorbus
Gay Tracy (Visit website)
Dawn Trautman (Visit website@UrbanNomadUSA
Melissa B Tubbs (Visit website@melissabtubbs
Lisa Tuchek (Visit website)
Li Tyler (Visit website@LiTyler1
suzanne urban (Visit website)
Petra van Berkum (Visit website@berkumpje
Janet Vanderhoof (Visit website@JanetVanderhoof
Mary Vaneecke (Visit website@vaneecke
Victoria Veedell (Visit website)
Patricia C Vener (Visit website@AgDrgn
Marleen Vente (Visit website@monxies
Luke Verhelst (Visit website@lverhelst
Frances Vettergreen (Visit website@vettergreenart
Teresa Villegas (Visit website)
Paula Visnoski (Visit website@pmvart
Rebecca Vose (Visit website) @rebeccavose
Gunilla Wachtel (Visit website@kanweienea
Erna Wade (Visit website)
David Wagenfeld (Visit website)
Cathleen Waldrop
Anna Walker (Visit website)
Daggi Wallace (Visit website)
Judy Fischer Walton (Visit website@Judypainter
Ellen Walton (Visit website@chaucee
Debby Wang (Visit website) @misswang
Ann Wardley (Visit website)
Edward Webber
Robin Weiss (Visit website@robinpweiss
Jane Welsh (Visit website)
Kim Werfel (Visit website)
Bill Werle (Visit website@werle3
Janine Whitling (Visit website)
Leah Wiedemer (Visit website@roamingartist
Jay Wiese (Visit website) @jaywiese
Bridget Wilkinson (Visit website@brid_wilkinson
Glenda Williams (Visit website)
Skaja Wills (Visit website@SkajaW
Alicia Wishart (Visit website@leash_wish
Brooke Witt (Visit website@brookewittart
Maxine Wolodko (Visit website)
Jennifer Woodburn (Visit website@JenWoodburn
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Social Media for Artists – How To Conquer It And Have A Life Too

Social media can be fun, a great way to network and spread the word about your art to the world and enjoy new collaborations. It can also be a terrifying time sink of gargantuan proportions of the kind where you wake up on Saturday morning and realise you have spent the entire week poking at Facebook and Twitter and achieved NOTHING else. Not good.

So this little post deals with a few ideas to help you deal with social media in ways that are a bit more efficient and which can help you reclaim your life.

Scheduling – for fun and relaxation.

There is a big secret to reclaiming your life from the tentacles of social media… and that secret is SCHEDULING… If you can limit the time you spend on social media to, say one or two 15 minute session it stops you from getting embroiled in addictive checking. You can set up a bunch of links first thing in a morning to post later. Then you can close down Twitter & Facebook and get on with the good stuff, like painting and creating.

Will scheduling make me an evil robot?

Looking on Twitter it’s easy to spot the absolute abuse of scheduling software. Streams of random links and spam, offering ways to make $3000 dollars at home, posted by bots with no human interaction. This is clearly not where you want to be, but it doesn’t have to be like this.

You can use scheduling to post your links but take time in your 15 minutes update time to check on what’s happening, thank people for retweets, chat and interact with people. You can still be human. Scheduling just means you get all the grunt work done, actually leaving more time for the lovely enjoyable human stuff.

Which software to use?

There are some great pieces of free software on line which will help you automate many aspects of your social media presence. These are my favourites…

Tweetdeck

I use Tweetdeck.com as my main weapon of choice when dealing with Twitter. You can set up tweets and schedule them for a particular time. You can also see your streams of followers, mentions and direct messages extremely easily making it a snap to keep on top of what is happening. I spend 15 minutes or so first thing scheduling my posts for the day and replying to messages. I will then check back towards the end of the day to chat. Tweetdeck also allows you to add other social services including Facebook.

Networked Blogs

Networked Blogs is extremely handy for taking your blog and feeding it into Facebook. This is my main use for this application but you can also feed your blog straight to Twitter too.

Dlvr.It

I have recently discovered www.dlvr.it and found it really useful for sending an RSS feed from a blog into individual Twitter posts.

The great thing about dlvr.it is that you can schedule the posts for the best time for you and specify how many are posted at any one time, preventing flooding. You also get stats on how your posts performed. Extremely informative.

What about Google + ?

Google+, the new social networking phenomena from Google is growing at a phenomenal rate. It offers a lot of the functionality and advantages of Twitter and Facebook without the complexity. It is easy to use and offers content sharing, the ability to network with people you don’t know {like Twitter} as well as share content with your close friends {like Facebook} all in one place. It is a simpler, more streamlined “one-stop-shop” for the sharing of content and images and as such has the potential to be a definite time saver.

However, it’s usefulness will be ultimately governed by how many people join and the levels of useage it attracts. It looks extremely promising though and is well worth joining for artists, giving you the advantage of being in there early.

At the moment, Google+ is by invitation only so try and grab one if you can from someone you know who is already using it.

Reclaim your life…

Automating some parts your social media presence will really help you to free up your life from some of the more time stealing elements of this area of the web.

Importantly it will allow you to focus on the really important part of social media. Communicating with people.

Share the tips and software/apps that work for you in the comments...

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Not Waving But Drowning : 9 Great tips To Fight Overwhelm And Stop You Going BONKERS

Do you sometimes feel like you are drowning in a humungous wave of information overload?

I write a lot first thing in a morning and a bad morning used to look like this…

Start writing a post. Search for an image for the post. Check email. Check to do list. Realise I haven’t done any of it. Write another to do list Feed the cats to stop them mewing at me so I can concentrate. Update twitter. A bit more writing. Feed the kids so they stop shouting at me. Check Facebook. Check email. Delete junk emails. Reply to emails. Write a bit more. Break up a fight between the kids. Check email. And all this before 7am.

I’m already stressed and the day hasn’t even started! Phew.

With so much multi-tasking and things which we feel we really need to keep on top of it’s no wonder that we can start to feel as though we are drowning in information and communication overload.

However, I have developed some strategies which have helped me keep (a tiny bit) more sane in the face of this onslaught.

Important things I have learnt.

 

I have learnt that…

Multi-tasking just doesn’t work.

It can impact on your creative thought processes and turn your brain into a big wobbly jelly mush. Concentrate on one thing at a time and you will achieve more.

The internet MAY be changing the way we think.

There is a school of thought that the fact that we are constantly plugged into The Matrix MAY be actually rewiring our brains to make us less able to focus. Read more here. It may be wise to just be aware of this and give your brain a little time off for R&R now and again.

So… My brain saving strategies.

 

Have a “Disconnect Day” once a week.

I think this is the most important thing you can do. I try and “step away from the computer” every Sunday. Although I’m not always successful {I fully admit I am an addict}, I find that consciously distancing myself from the web leaves me fresher and more able to enjoy it when I go back.

Don’t check email first thing and set specific times to check.

The random gratification we get from email {ooh, has anyone sent me anything exciting since I last checked 3 minutes ago} actually means that it is mentally addictive.

This is due to what psychologists call ‘operant conditioning’ Read more. Because email is random and we don’t know if any mail will appear when we hit the “get mail” button, we behave like lab rats, frantically clicking in the hope that some juicy morsel in the shape of a video of a kitten in a duck hat doing a dance will be delivered onto our plate.

Speaking as a recovering addict, do one big thing and try and close your email programme. Set yourself specific times to check. I check around 10.30, 1.00 and 4.00. Try and stick to them. This will save you a TON of time and stress. However, as any addict knows it’s extremely easy to fall of the wagon…

Don’t try to read everything

There is so much information flying at us that if we try and process all of it our brains will melt into a pool of quivering jelly. Well maybe that’s a slight over exaggeration but seriously the skill of SELECTION is becoming more and more crucial in the modern world. Ruthlessly weed out those things that are a time waste {marketing emails being the main culprits} and send them straight into the trash folder. Being ruthless gives you more time to spend on the really important things.

Don’t do too many types of social media.

It’s easy to spread yourself too thinly and then beat yourself up about the fact that you havent updated something for a week. Concentrate on maybe a maximum of 3 channels of communication and enjoy them. If you arent enjoying them, STOP.

Mindmap your way to sanity.

As a massive list {and lists of lists} maker I know that keeping your lists organised can actually become a huge task in itself worthy of it’s own list. {warning – this way lies insanity} I have been trying a new method which Cynthia Morris expounded on her blog.

Basically, instead of getting lost in the tiny minutia of the list, look at the bigger picture and mindmap your projects. This method gives you a much greater overview of your commitments and stops you going round in ever decreasing circles until you disappear up your own backside {speaking from experience here}

And some indispensable tools.


Tweetdeck

Update Twitter, Facebook and various other social media sites from one place. Most importantly, see all your Twitter feeds in one interface and be able to schedule tweets into the future. You can spend 20 minutes in the morning preparing Tweets and then leave Tweedeck to sort it all out.

Tadalist & Netvibes

I KNOW I said I was trying to step away from the lists, but these two tools are pretty handy. They enable you to store to-do lists online.

http://tadalist.com/ is a simple list maker.

http://www.netvibes.com allows you to create a wide variety of lists as well as handling various other things including RSS feeds. V handy.

{Just don’t use tadalist to organise your netvibes lists as I was doing at one point!}

Evernote

Evernote is my SAVOUR on the Internet. It’s a tagable and sortable repository of all the bits and bobs you find on the Internet and need to keep a note of. You can clip information directly from a web page and file it in categories and tags. You can even search scanned text! No more piles of printouts cluttering your desk and brain. File it all in Evernote

And finally THE MOST IMPORTANT THING…

 

Take the pressure off yourself…

The main thing that taking a disconnect day every week has taught me is that  THE WORLD WILL NOT END IF YOU WALK AWAY FROM THE INTERNET for a little while.

It’s a relief to discover that when you don’t keep up, when you don’t Tweet or Facebook or email NOTHING BAD HAPPENS. The world will not implode if you take a day off.

It’s actually YOU putting the pressure on yourself.

Relax and give ourself a break. That way, you are much stronger to shrug off overwhelm and enjoy yourself online.

Please share your tips for survival in the comments…

And if you are wondering where the title of this post comes from, here is a video of the wonderful poem of the same name by Stevie Smith.

Photo credit by Akuppa

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How to add Facebook “Like” Buttons to your Art Website

A guest post from artist and web designer Paul Watson.

Adding Facebook “Like” buttons to your art website is a great way to encourage visitors to spread the word about your artwork to their friends, increasing your potential market.

When a visitor clicks a “Like” button on a page of your site, it will appear in that visitor’s Facebook News Stream, visible to their Facebook friends. This is a great way to enable the easy sharing of links to pages within your site.

The Basics

If your website uses third-party software such as WordPress or Joomla then the easiest way to add Facebook ”Like” buttons is to install a plugin/extension from the official repositories. There are many different ones that provide this functionality, so you can choose one that suits you (please feel free to recommend your favourites in the comments!).

If you’ve built your website yourself then it’s still very easy to add the basic “Like” buttons – here’s how:

1. Go to http://developers.facebook.com/docs/reference/plugins/like

2. Use the “Get Like Button Code” generator to create the button code

3. Copy and paste the code generated onto the corresponding page of your site.

The “Get Like Button Code” generator actually produces two versions of the code: the “iframe” version and the “XFBML” version. The XFBML version requires that you install Facebook’s JavaScript SDK (Software Development Kit) on your site, so unless you’re experienced with JavaScript then use the “iframe” version as this can simply be pasted into your own HTML.

Keeping Track: Statistics

Now you could check every page of your site regularly to see how many people have “Liked” each page, but it’s far easier to let Facebook do the hard work for you.

If you go to http://www.facebook.com/insights/ and click the green “Insights for your Website” button then Facebook will provide you with a single line of HTML that you need to add to the root page of your domain (the root page is the page a visitor sees if they go to www.your-domain.com).

Once this is in place Facebook knows that you own that domain, and will give you access (at http://www.facebook.com/insights/) to details of “Likes” and “Shares” of pages from your site, details of the most popular pages, and some basic demographics of the people who have Liked your pages.

Quite rightly Facebook anonymizes this data – you can’t see who liked your pages, but you can see the age-ranges, countries, and gender distribution of your potential customers, and which are the most shared/liked pages.

Going Further

Once you’ve mastered this you might want to start using Facebook’s Open Graph Protocol – this gives you even more control over what Facebook displays in the news feed of someone who’s liked or shared one of your pages.

You can read more about the Open Graph Protocol at http://developers.facebook.com/docs/opengraph/


About the Author of this Post

paul watsonPaul Watson is an artist from Brighton, England, working in a variety of media, from assemblage and collage to print-making, drawing, artists books, and photography.

He has also been working as a Web Developer/Designer since the late 1990s, and for the past six years he has worked as the Manager of the Web & e-Marketing team for an international academic publishing company.

Paul’s main website – The Lazarus Corporation:  – displays his artwork as well as the work of a number of other artists.

You can also find him on Twitter at http://twitter.com/lazcorp.

 

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Artists & Twitter. Just what IS the point?

As an artist you are always being told you need to get on Twitter. Every blog, every news item, every art newsletter you read tells you to do it. So you jump in and join. You start tweeting, a bit about your work, a bit about your blog. You do it religiously for a couple of weeks, get some followers, start to enjoy it AND THEN… you have THE TWITTER CONFIDENCE CRISIS.

It suddenly it hits you. What on earth is the point of all this tweeting, Rting, @ing and DMing? Has the world gone mad? Isn’t Twitter is just some kind of superannuated monster timesinking water cooler discussion about crap? Just what on earth is the point exactly?

Many artists never get over this hump and their tweets fade off into the ether never to return. They mark it down as some huge waste of time with no clear value.

So… I started thinking about Twitter and its uses and how it helps me as an artist. I thought it might be useful to see how I use it and the value I get from it. The value isn’t always direct and obvious, but there is a lot of it hidden away in there.

I use Twitter to:

Think Global

Being an artist who lives on top of a moor in deepest wildest Yorkshire it would be very easy to lose touch with what is going on in the rest of the art world and become isolated . Thankfully via the power of Twitter I can spend a 15 minute lunch break perusing the offerings of New York galleries or art events in Copenhagen. Twitter is a brilliant way to keep up with art news across the globe. What’s not to love?

Act Local

I find that some of the biggest success I have with Twitter {especially sales wise} is when I use it at a local level. It’s easy to search and find people on Twitter who live in your local town, county or state. Relationships that you start on Twitter often translate into real life and may become people who will visit your gallery events or open studios. I have found that this can often lead indirectly to sales of your work. I have met some lovely people this way who I would never have met under normal circumstances.

Publicise events

Following on from the point above, Twitter allows me to search for people interested in art in any area where I am exhibiting. I can then tell them about my upcoming event, preview the work and get them interested and involved in what is going on. It’s a great way to increase the audience of people who might like your work. On the opening day of an event I can send reminders that the show is open via Twitter. All more immediate and likely to be seen than e-mail.

Discover galleries who may like my work.

By following a gallery I can get a feel for their personality and the kind of work they might be interested in. I can keep track of galleries and events in my local area or further afield who might be a good match for my work.

Network with other artists.

Twitter is a great way to get in touch and see what other artists are working on. A great source of inspiration and camaraderie. Seeing others work also inspires you to keep your own work fresh.

Build my mailing list

Whenever I post a blog entry on Twitter it usually results in a few signups to my mailing list. In turn this offers me the opportunity to tell people who may be interested about any future work they might like.

Drive traffic to my latest blog posts

Whenever I write a new post on my site I link to it from Twitter. This drives quite a lot of traffic and helps to get people more involved in what I do.

Get people interested and involved in my work as it progresses.

Posting ideas and images of preparatory sketches involves people in the work from the start and builds interest. By the time a piece is ready for an exhibition there may already be people interested in coming to see. It’s also great to get feedback as the piece progresses.

And last but not least

Indirect sales

Twitter is not a good medium for direct sales. Don’t expect people to come along and just buy your work straight off there and then. However, Twitter should be seen as some kind of slow burning network system where something will come of it down the line. Someone may discover your work on Twitter, come to a gallery show, join your mailing list and then buy something 6 months down the line. I find this is how I get the most sales through Twitter

So, Twitter does definitely have a point and a great deal of value but it can be a little hidden at first. Still waters run deep and all that. Make sure you get over the Twitter hump and plumb the depths of its possibilities.

How do you find Twitter helps you as an artist? I would love to hear your experiences and how you use it. Please share your experiences in the comments

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10 shiny golden rules of social media for artists {for Twitter, Facebook, everywhere}

Social media networks {like Twitter & Facebook to name just 2 of the more well known ones} can be a great source of support, collaboration, fun and valuable traffic for an artists online… but like everything {well, most things}, you gotta stick to the rules.

There are some essential ground rules that are pretty universal across all social media sites. Keeping on the right side of the established etiquette can make a big difference if you are trying to use Twitter, Facebook or any social network to help sell your art. If you annoy people they won’t be interested in what you have to say.

So here are 10 pretty essential common sense rules to bear in mind when you venture into social media.

DO do do…

Use your real name

People feel more trusting of a real person and will interact more freely with you.

Be Real

Don’t try to pretend to be somebody you are not. You will come across as false. Share, be honest and be a genuine person. People are attracted to these qualities and you will have better quality and genuine conversations conversations with others, which is really the main point of social media.

Personalise your profile

Make the effort to put up an avatar and personalise your space as much as possible, whatever site you are using. Don’t just leave it as the default. That way people know that you are a real person and not just a spammer or automated bot. People are more likely to trust and interact with you if you have added images or a biography for example.

Respect people and their “virtual space”

This is the most important DO. Don’t start hounding people with information about your work or starting arguments on forums. Be nice and treat people the way you want to be treated.

Say Thank You

You know what your mum used to say… and she was right!. If someone does something nice, say showcases your work on their forum or tweet – say Thanks! Its a great conversation starter and if you don’t acknowledge their helpfulness they won’t bother again.

DON’T even think about…

Don’t view other Social Media users as competitors

This is a new way of doing things. People who do a similar thing to you can offer great collaboration opportunities. You may be able to learn from them. Create trusting and sharing relationships and you can both help each other.

Don’t just spam with links to your stuff

The most important don’t. This is where most people who say “Social Media doesn’t work” fall down. They are pushing their stuff for sale without giving anything in return. You’ve seen them on Twitter, long lists of links to shop items with no conversation in between. You have to give to receive.

Make sure you share good interesting useful content, both your own and from other sources. A good ratio of sales message [ie “look at my new painting”] to useful content [ie “read this blog I found about making your own sketchbooks”] is around 1/12. Again its about having a two way genuine conversation.

Don’t get obsessed with numbers

As always 10,000 twitter followers who don’t give a monkeys about your work are less valuable than 1 follower who really loves it.

Don’t spread yourself too thin

There are SO many Social Media networks out there. You can’t participate in all of them without going actually insane. Choose where you focus your energies wisely.

Don’t Expect instant results

Social Media works like real world networking where a friend of a friend might buy something 2 years down the line. You need to build it up gradually. Rome wasn’t built in a day and all that.

Bonus rule

Wherever you are interacting online, if you try and stick within these guidelines you shouldn’t go far wrong. There’s one bonus  last rule {I had to break the rule of 10!} that’s maybe the most important one of all and that is… HAVE FUN


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The images illustrating this post come from the lovely Spoongraphics blog by Chris Spooner. Chris offers great tutorials, free icons and a lot lot more on his blog. Well worth checking out. Download Chris’s free social media icon pack here.

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